The incumbent is responsible for developing, implementing and monitoring marketing strategies which
promote research and development activities of the University’s Innovation Hub and Industrial Park as
international centres of excellence in science and technology, and entrepreneurship for sustainable
development, to both internal and external stakeholders. This position would best suit an experienced
marketing and communications professional with a passion for technology innovations, business
development and start-up product launches. The incumbent will report to the Director: Business
Development.
Qualifications and Experience
 A Bachelor’s Degree in Marketing or Business Management majoring in Marketing; or relevant
equivalent qualification.
 At least 5 years’ relevant experience in a Research and Development or academic environment.
 A Masters’ Degree in the above areas will be a distinct advantage.
 A demonstrable record in creative writing, digital advertising and content management is required.
 Computer skills, including basic knowledge of Design packages such as Photoshop or Illustrator
are essential.

Duties and Responsibilities
 Develops Marketing Strategies for companies in the Industrial Park, the Innovation Hub and other
incubates;
 Initiates, produces and coordinates marketing programmes and content for the Innovation Hub to
showcase its programmes;
 Researches on the impact of student and alumni achievements and industry partnerships;
 Conducts market research to identify potential investors for goods and services from the Innovation
Hub;
 Investigates new opportunities for demand-driven products, services and research;
 Maintains a communication system for Innovation Hub highlights for internal (intranet, research
briefs, newsletters, emails, announcements) and external (internet, newsletters, brochures, news
release) consumers;
 Oversees the coordination and organization of all public events linked to the Innovation, and;
 Performs any other related duties, as assigned.

Key Competencies and Attributes
 Exceptional organizational and time management skills with an eye to prioritize and coordinate
strict work demands;
 Excellent interpersonal, team working and communication skills;
 Ability to establish and maintain cooperative, courteous working relationships with others;
 Be self-motivated and able to work independently and under pressure.